For the most part, with HaldeCraft, I know exactly what I want. I know what products I want to add, what lines I never want to get into no matter how often I’m asked, where and how I want to advertise. Most of the time, when people start up a conversation with “Do you know what you should do?” I want to reply with “I know that you should shut your pie-hole!”.
But every once in a while, I want advice. Even though advice is what you ask for when you already know the answer but wish you didn’t. Because sometimes I tend to over-think things. So I need to get out of my own head and listen to others, especially if it’s a ridiculously easy question like “Do you think I should call it Pair of cereal bowls in Pumpkin Spice or Pumpkin Spice cereal bowls (set of two) or oh, wait, maybe I should go with…. ??”– I can seriously agonize over that for a day or longer. Color first? Item type first? Which makes more sense? Alad;sfa;dsfja;dsfjas;dj!!! MY CRAZY: LET ME SHOW YOU IT.
So I was then thinking… maybe I should gather a few people together for a HaldeCraft Think Tank. People upon whom I could rely for honest feedback on things like “what do you think about cereal bowl titles” or “please try this cucumber lemon lip balm and tell me if you think it’s a good idea” or “doing an outside craft fair in July with no tent, yes or no”.
But then I started to over-think the Think Tank idea. Would these be people I mail a product to every month or so for feedback? How much would that cost me, if I have a lot of people in the Think Tank? Would the feedback, constructive criticism, and possible blog posts by them or recommendations be worth the price of the item? Or would I charge them, and send them x-product once a month? How can I morally charge people for a product that I’m then going to ask for feedback on? How can I rewrite that sentence so it’s not ending in a preposition? But if I need feedback on something right away, how can I pressure them for an answer when they’re busy? Am I supposed to pay them? Am I paying in “free” product? Or maybe it’s a group/forum kind of thing, where mostly I ask questions, but two or three times a year send out products for testing? Except that I’m pretty much done expanding product-wise, and now am working on expanding within those product lines. So it would be more like testing new flavors, fragrances, or base yarns rather than “here, try this New Sparkly Magic Thing”.
And… and… and….
So as you can see, I can’t even make up my mind about HOW a Think Tank should be run, and am over-thinking the Think Tank… which means perhaps it’s an idea I need to step away from.
Except that I can’t make up my mind on those damn titles.