Etsy Holiday Boot Camp, Week One

So, I’m about a week and some change behind, but I’m interested in doing the Etsy Holiday Boot Camp.

As part of getting ready, I need to take a pledge; which is easy – they have it written for you.

I, Lorena, pledge to participate in the Etsy Success Holiday Boot Camp to the best of my abilities. I vow to check in every week, do my homework and support my fellow Holiday Boot Campers. I will read the weekly newsletters and blog posts, check in on the weekly forum thread, read the weekly blog post, check off the checklists and salute the mascot. I promise to share what I’ve learned with those who need it, support my fellow Etsy indiepreneurs and, most of all, have a positive and persistent attitude. I understand that together we can spread the word about our handmade and vintage goods, making this holiday season a more unique and meaningful one to gift givers and give-ees everywhere!

The assignments for Week One are to set up Web Anylitcs (did that already, when I opened the shop) and to craft a mission statement.

Oh, gawd, I hate mission statements. What if I get it wrong? What if my mission changes later? Is this set in stone? Can I use my new Sharpie erasable pencil to do this, in case I have to change something later? OH THE PRESSURE. Can I peek at what other Etsians have written? Can I cheat off your paper? MY MIND HAS GONE BLANK.

Why am I doing this? What’s my motivation? WHAT’S MY LINE?!?!?!

Mariana summed it up beautifully in four words when designing my logo – Crafting A Better Life. But can that be a mission statement? I am using this opportunity that I’ve stumbled upon with the closing of the physical doors of my yarn shop to craft a better life for myself. And in crafting items that appeal to others, items that look good or help them or smell good or meet a need, I am crafting a better life for them as well.

So. I guess that is my mission statement.

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